Industrial Automation · Case study
$85K in under 60 days
Vention
Vention runs a manufacturing automation platform for designing, ordering and assembling custom industrial equipment.
- Paid acquisition was getting more expensive while lead quality stayed inconsistent.
- Broad prospecting made it hard to tell which conversations would actually convert.
- Every conversation needed a clear line between the platform and a real production problem.
- Focused on manufacturers dealing with manual assembly, long equipment lead times or rigid production lines.
- Qualified the problem, the decision-maker and the fit with Vention's platform before any introduction.
- Introduced Vention with context on the specific application and the commercial reason to talk.
- $85K in new revenue in under 60 days.
- A tighter flow of manufacturing and automation conversations.
- Sales time pointed at companies with a real application.